“School’s Out” (for summer) by Alice Cooper is an anthem song for kids signifying the freedom of their summer break from school. As we approach the end of summer and the beginning of a brand new school year, I think a celebratory bookend song might be “School...
Recently one of our trainers (Dr. Paula) visited a new customer to conduct our pre-training onsite assessment at a pallet manufacturing company in order to customize the Bionomic Training workshops for this facility. In reviewing the assessment, our Lead Trainer...
A paraphrase of a John Lennon lyric is “aging is what happens when you’re busy making other plans”. People seem to be extremely busy living life nowadays. We work, manage families and households, we tackle problems that life deals us, we play, and even relax from...
Our last article centered on companies using the “life changing” marketing ploy in their advertising as a new way to endear their products to new prospective buyers. It got me wondering what is making these ad companies presume that we all need our lives...
Last week I swear I heard an ad on the radio about how a company’s oil change was life changing! I started laughing because what I hadn’t realized until I heard that, is that “life changing” is the buzz word in marketing today. Life changing diets, teeth whitening,...
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